Outdoor Programs Office Logos
The Outdoor Programs Office, or OPO, is a Dartmouth administrative group that aims to facilitate outdoor opportunities for the Dartmouth community. OPO asked me to create logos for its various programs in time for Fall of 2018.
I learned the importance of iteration while creating these logos - I probably made six or seven versions of each design before we decided on the final ones, and each iteration improved on shortcomings of the previous one. I worked closely with the Office Manager throughout the process, and having her and the staff's feedback also contributed to the direction of the designs.